Benny Gold is a san francisco based men's and women's streetwear fashion brand selling hats, socks, pants, jackets, stickers. The Benny Gold brand continues to grow and gain recognition and is sold worldwide. Stay gold!
The culture is not what the industry is selling to you and it’s definitely not what the mass majority
wants you to believe is cool. The culture is you contributing to it with your art,clothing,music or
even providing a meeting spot where all your friends link up.
I started the Benny Gold brand because I was tired of someone telling me what to create. I didn’t want
my design to be dictated by the client or my boss. Don’t let the industry dictate what the culture is.
Stay true to your passions,grow up without growing old,and utilize the DIY work ethic to push the
culture forward -stay gold!